ABOUT

ABOUT

Home Marketing Services

FOUNDER + OWNER

Bob Lovell

Bob Lovell, the founding agent and owner of HMS, has been working in Dallas-Fort Worth real estate for several decades. Early on in his career he realized what home shoppers liked and didn’t like about the homebuying process.


Touring a dozen homes that obviously didn’t meet their needs was a pointless and avoidable exercise that wasted everyone’s time. Unfortunately, many real estate agents still dragged their clients through the process, often for their own selfish reasons. Bob recognized the process could be streamlined relatively easily simply by making the home shopping experience about the homebuyer instead of the real estate agency.

That’s why the Home Marketing Services team takes the time at the outset to get to know you. Before we ever show you any homes, we first ascertain exactly what type of community you want to live in, the types of amenities you need nearby and what kind of home features you’re seeking. After we understand what you want in a home, we make a list of properties and show you only the homes that meet your needs.


In some cases, the existing inventory of homes on the Dallas-Fort Worth market don’t meet a client’s needs, which is why we’ve developed relationships with some of the best homebuilders in the area.


Helping From Start to Finish

One of our goals is to make the homebuying process as seamless as possible, which is why we strive to assist our clients through every step of their real estate journey. We can help you find a lender and get pre-approved, show you homes that meet your exacting specifications and facilitate all the steps of closing.


Buying a home shouldn’t be a painfully complicated and time-consuming process. We strive to be your central point of contact to make the entire procedure fast, straightforward and easy. Find out how easy buying a home in Dallas-Fort Worth can be by calling us at (972) 392-9595.

Stop Lining Your Landlord’s Pockets

OWN Your Own Home

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